- Find Benefit-Oriented Keywords for Your Readers - Making the title benefit-oriented gives potential readers a positive reason to read on. Your title should make your article stand out and be unique among other similar articles or search results.
- Use 3rd Party Services for Keyword Research - Look for services like:
- Google Insight
- Google Suggest
- Wordtracker.com
- Yahoo! Clues
- Good Keywords
- Keyword Discovery
- Use the Long Tail to Position Your Titles - At the head of the keyword distribution curve, you will find the most popular keywords used in searches. Toward the tail end, you will find the more specific keywords that are used less in searches. If you only use the keywords toward the head, you may find your articles lost in the abyss of the Internet.
On the other hand, if you exclusively use keywords near the tail, you may find there isn't enough traffic to be beneficial. The trick is finding the right balance and using keywords that span across the entire long tail distribution curve.
- Avoid Using Any Special Characters - For best search results, stay away from special characters. If you include them, you may confuse the search engines. And confusion will only limit the possibility for loads of traffic to your articles.
Now, some special characters are allowed, but as HTML has evolved over time, the list of restricted special characters has grown, so please reference the Editorial Guidelines for up-to-date information on what types of characters are allowed and which ones aren't. But, to effectively craft your titles, it’s a good idea to avoid them all together.
- Try the Title Suggestions Tool - You can also let us do the "work" of writing titles for you by using the Title Suggestions Tool. To give it a try, log into to your Member Interface. Under the Author Tools dropdown, select the Title Suggestions option.
This resource offers keyword-rich titles from your niche for free. Our dedicated Article Title Writing Team uses the most popular keyword search term data to hand-craft original titles just for you.
Tuesday, May 10, 2011
Tips to Create Article Titles For Maximize Traffic Results
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